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Data shows that in China's Fujian Quanzhou sport brand base as an example, there are now nearly 7% Nike Air Max 90 enterprises involved in e-commerce. Last year, sales of commercial Nike -- $160 million, $120 million more, star, Michael Jordan $100 million to $50 million. The laid-off journalists said: "China's most Nike enterprises do business -- and not to build a network brand,http://www.cheapnikeshoesx.net/ but the increase of a channel. If long-term objectives and for the price of the brand, the damage is very large. "

However, if the control is poor, cheap nike free run E Channel inventory easier. In order to power up a commodity player, for example, good faith last year at the end of Q3 Nike Total inventory is up to $1.445 billion, which is almost its 2011 sales in half. Where the kind of clothes, electrical goods cards is that they relied on the low prices to compete with online market, when a slow moving style, it is difficult to be the brand, based on the discount promotion Nike inventory to be digested.

In order to control the new inventory, cheap nike shoes from 2010, and has since been in 5 times the cost, and stores in a city-building stores and discount stores, and step-by-step increase Nike sales terminal to control the intensity, as in the first quarter of this year, Nike stores sales and revenues of 45 per cent total income.

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